A.M. Design

The A.M. design event in Shiraz saw Persian Culture participate in a significant way, held within a beautifully restored historic mansion in the culturally rich Sang-e Siah neighborhood. This location, known for its deep architectural and cultural heritage, provided an ideal backdrop for the design-centered gathering.
A Platform for Emerging Designers
The event brought together a diverse group of emerging designers, each showcasing their unique approach to contemporary design. Persian Culture stood out by presenting works with a clear focus on cultural storytelling and the reinterpretation of Persian heritage, adding a distinctive voice to the collective creative dialogue. The gathering welcomed artists, architects, and professionals from across the art and design fields, fostering an environment for collaboration, inspiration, and critical engagement with evolving design practices.
Introducing the Extension Collection
During a.m design, Persian Culture proudly introduced its new Extension Collection. This innovative initiative focuses on the revival of old and worn-out Persian rugs through artistic restoration and sustainable design methods. The collection garnered significant attention from many visitors for its thoughtful connection between traditional craftsmanship and contemporary innovation, with many expressing admiration for the tangible examples of restored pieces.
Positive Reception and Future Outlook
Through its participation in a.m design, Persian Culture engaged with a number of respected artists and cultural figures. The encouraging feedback received reaffirmed the relevance of its mission to bridge tradition and modern design, further solidifying its place in the contemporary design landscape.